Nice to meet you.

I strive to create compelling customer and user experiences—the kind that make people talk, tweet and come back for more. To do that well means understanding who you're talking to and knowing what matters to them, both in life and in that moment. It means honing your brand voice and nailing your message—again and again and again.

What I've done. Where I've been.

With a passion for language and design, and an interest in understanding people, my career has been focused on shaping brands and customer experiences. I spent several years at design and innovation firm Continuum, collaborating with clients, designers and strategists on a wide variety of projects. Now, I am working with clients across industries to help shape their brand experiences. 

Some of my skills and services.

Experience Design Strategy

• Journey mapping

• Persona development

• Service design blueprint creation

• Touchpoint messaging

Brand Strategy

• Qualitative research and analysis

• Brand positioning and definition

• Messaging platform development

• Tone of voice development

• Product and service naming

Have a project? Let's talk.

Content Strategy and Management

• Content auditing

• Information architecture

• Editorial calendar development

• Content development workflow

Copywriting

• Customer facing marketing messaging

• UX writing for apps or tools

• Editorial, web and blog content development

• Internal communications

• B2B communication